Landing Page Optimization is an essential part of any post click marketing strategy. And because it’s fairly easy to set up a PPC campaign and drive traffic to a web page. It’s not so simple to convert those clicks into money. From simple one step form pages to longer conversion paths or sales funnels, there [...]
Filed under: Adwords, Analytics, directed behavioral segmentation, Pay per Action, SEM, SEO | 1 Comment »
Google has released Google Analytics 2.0. http://analytics.blogspot.com/ http://www.imediaconnection.com/news/14853.asp Heres a cool video Tutorial for all the new features http://services.google.com/analytics/tour/index_en-US.html also Google has released Adwords Editor 3.5 , with functionlities for Video Ads and more: http://www.google.com/adwordseditor/
Filed under: Analytics, Google Analytics 2.0 | Leave a Comment »
Well I know I always post about Google, and I cant help it. I deal with them alot. I like them a lot. Yes their a for profit company, yes they can do better regarding click fraud, yes they can be more transparent regarding their algo, but really they do provide us with a lot [...]
Filed under: Adwords, Analytics, Google Analytics Program, Google Miami, Pay per Action | Leave a Comment »
Google is currently offering a new program. They haven’t done such a great job at promoting it. But it nonetheless, it is a fantastic opportunity for people within our industry to gain some other certifications from Google. Also below , I have a link to google analytics university. It also has alot of great info, [...]
Filed under: Analytics, Google Analytics Program, Google Miami, Tools | 1 Comment »
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